A poorly written press release will be a very fast turn off for any journalist or editor and will reflect negatively on a company or individual. Although some of the best writers will occasionally miss grammatical errors or typos, by making sure you read, edit and re-edit your press release, you drastically reduce the chance for error.
Here is a quick checklist for editing:
• Use a program like MS Word to write your press release so that you can spell check and grammar check automatically. But remember, these tools are not foolproof. • Carefully edit your release, line by line. • Read your release out loud and re-edit. • Print your press release. By printing your press release and reading a paper copy, you are more likely to catch errors, especially in longer press releases. • Have a coworker or friend review your press release. Sometimes another set of eyes will catch errors you’ve missed or inadvertently tuned out. • Wait until the morning and re-read your press release. You would not believe what a difference a night of sleep can do for you when you are writing.
If everything reads well and there are no errors, submit your press release for distribution.
24-7 Press Release Distribution Newswire is currently working with a couple of editors to be able to offer the writing service or editing service for your press release. Although this feature is not currently available, we are working on this for you.Google+