Although the year has not quite come to a close, many individuals in the world of marketing and communications will be on cruise control after Thanksgiving. Their press releases have been written, their budgets have been set and Facebook pages will soon be filled with seasonal office party pictures.
Between the major announcements over at Bloomberg Business of Google’s Rank Brain, and their search now using AI, along with Googles Panda 4.2 update earlier this year, it has been busy in the world of PR, Content Marketing and press releases. Some may consider these changes hard to deal with. Some may look at it as an opportunity to capitalize on those not willing to keep up with change.
Around here, 24-7 Press Release Newswire likes to keep up with change and share this information with our distribution customers. Our theory is that if they’re successful, we’re successful. That is why we have been busy populating our knowledge base with some excellent information and tips.
Before you distribute your next press release, have a read through our knowledge base. A few of these articles include:
Using an expert quote within your press release is an excellent article on the effects of using someone credible in your industry to provide a quote for your press release.
Holiday marketing tips which may be found here – A great timely piece of information for promoting your product or service over the holidays.
And of course, one of our more popular pieces is an informational on how you can use a press release within your content marketing strategy.
The online world seems to be becoming more and more complicated. Knowledge is power and these few tips can give you the edge over your competition.